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Haroldo Jacobovicz: Translating Engineering Principles to Digital Business Solutions

Haroldo Jacobovicz

The professional evolution of Haroldo Jacobovicz demonstrates how analytical training in one field can provide transferable skills for success in another. While his education prepared him for civil construction projects, his career has instead focused on developing technology services that address operational needs across various sectors.

Born into a family with strong technical backgrounds—his father Alfredo combined engineering practice with academic teaching while his mother Sarita was among the first women to practice civil engineering in Paraná—Haroldo Jacobovicz completed seven years at Military College before studying civil engineering at the Federal University of Paraná. During this period, his interests shifted toward the business applications of computer systems, which were just beginning to transform organizational operations.

His initial entrepreneurial effort came prior to graduation when he assembled a small team to create Microsystem, a service aimed at computerizing inventory and sales tracking for retail businesses. This venture concluded after two years when it became clear that potential clients weren’t yet prepared to adopt such technologies—providing Haroldo Jacobovicz with important insights about market timing that would guide his later business decisions.

Following this experience, he joined Esso (later Exxon Mobil), where his capacity for data analysis facilitated advancement through several positions. His work increasingly involved using computer-processed information for market assessment and business strategy, confirming his perception of technology’s value in organizational decision-making.

When family considerations prompted a return to Paraná, Haroldo Jacobovicz accepted a position at the Itaipu Hydroelectric Plant as an advisor to the Technical Director. This role provided exposure to public sector operations, particularly regarding the administrative barriers to technology adoption within government entities.

Drawing on these observations, he later formed Minauro, which offered equipment rental programs with maintenance services and regular updates. This approach specifically addressed government agency needs by providing technology access without the procedural complications of permanent asset acquisition. The model proved effective, winning contracts throughout southern Brazil’s public institutions.

His business scope broadened through strategic acquisitions of software development companies, resulting in the e-Governe Group, which continues providing digital management systems to Brazilian municipal governments.

In 2010, Haroldo Jacobovicz launched Horizons Telecom with input from Renato Guerreiro, the inaugural president of Brazil’s National Telecommunications Agency. The company targeted corporate clients with connectivity solutions, operating successfully for ten years before being sold to investors in 2021.

His latest venture, Arlequim Technologies, approaches computing access differently by enhancing performance of existing hardware through virtualization techniques. This service makes advanced computing capabilities more widely available by extending the functional lifespan of equipment across business, government, and individual users.

Throughout these business developments, Haroldo Jacobovicz has consistently applied problem-solving frameworks to identify gaps between available technologies and practical needs. His ventures show how engineering training provides analytical methods applicable beyond traditional construction fields. By recognizing specific operational challenges and institutional constraints, he has created services that address concrete technology requirements across multiple sectors.